New ALK Maps Overlays Increase Data Insights and Improve Decision Making

Visualization provides better understanding of asset utilization, safety and service

Princeton, N.J. – November 30, 2015 – ALK Technologies, a Trimble Company and global leader in GeoLogistics® solutions and navigation software, today announced that ALK® Maps, a web-based, customizable interactive mapping platform providing high-quality visualization, has added new map overlays that provide superior route planning and data insight for increased operational efficiency.

“ALK Maps continues to expand its product offerings to meet customer demand for map visualization across all industries,” said Rishi Mehra, director of web products at ALK Technologies. “Our new capabilities provide tools not only for enhanced transportation route planning, but also for improved strategic decision making.  By transforming operational data from numbers to visual, actionable intelligence, ALK Maps can enable businesses to improve their efficiency, productivity and decision making.”

Enhancing its already robust set of features and functionality, ALK Maps’ new visualization overlays include:

Traffic Incidents

View traffic occurrences, including accidents, roadwork and weather-related events, identified by an icon directly on the map. The new traffic incident layer provides visibility of potential impacts or delays for current or future routes to improve asset utilization and operational efficiency with more accurate ETAs and re-routing of affected drivers.

Drive Time Polygons

Generate and display polygon boundaries showing how far a driver can travel within an indicated length of time (maximum 120 minutes) from a specified origin or location. Drive time capacity insight within a given geographic area allows companies to ensure appointment times and service commitments are met. It also can increase mobile workforce efficiency by providing data that allows companies to complete more jobs per day or locate truck stops and maintenance facilities in a specific area.

Elevation Routing

Elevation routing helps to ensure pressure-sensitive goods are delivered safely, and prevents cargo damage by avoiding roads above a certain elevation. Fewer gradient road changes may also result in fuel efficiency and lessen environmental impact with reduced gas emissions.

Boundary Polygons

Highlight U.S. state and Canadian provincial boundaries, as well as U.S. county and zip code boundaries, allowing users to analyze regional data or view assets in localized groupings.

For more information on ALK Maps visit: www.alkmaps.com.

About ALK Technologies

ALK Technologies, a Trimble Company and global leader in GeoLogistics solution and navigation software, is focused on developing innovative solutions for transportation, logistics, mobile workforces and consumers. Product lines include PC*MILER, CoPilot and ALK Maps. PC*MILER is widely recognized as a transportation industry standard for routing, mileage and mapping in North America. CoPilot is a leading source of GPS navigation software for fleets, mobile operators, hardware OEMs, system integrators, professional drivers and consumers. ALK Maps is a development platform designed for the transportation industry and provides commercial routing, geocoding and mapping visualization for enterprise applications.

For more information on ALK, visit: www.alk.com or follow us at: www.twitter.com/ALKTech.