Behind the Wheel: A Raise the Bar Event

 ALK’s Behind the Wheel event was a huge success and took place on October 30th in both the Princeton and London office.




In our London office, Marcus Newport, Director of IT at Aspray24, gave our team a presentation on how CoPilot improved the efficiency of his company and shared very interesting metrics and feedback related to the truck drivers’ experiences with our product.

Receiving one of our major British partners allowed the entire European team to understand more about how CoPilot can integrate within a company’s strategy and what kind of issues truck drivers face on a daily basis.




Our Princeton office was so excited to have Allen Boyd and Stephen Richardson, two of America’s Road Team Captains, guest speak at our Behind the Wheel event! They spoke about how long they have been in the trucking industry, valuable lessons learned and the importance of planning in their daily life on the road. We had the chance to experience what it is like being behind the wheel of a truck by trying the driving simulator of the 80 foot Interstate One truck, provided by American Trucking Association.



This Raise the Bar event gave our team valuable insight on what it’s like being behind the wheel as a truck driver. We look forward to having more events similar to Behind the Wheel to ensure we are on-top of needs to the trucking industry.